Delivering results
with expertise and passion.


Peter Webb Sales Coaching is a sales development organization dedicated to helping individuals and organizations become more successful in their business to business selling activities.

Services

How does your organization stack up?

CSO Insights’ 2016 Best Practices Study showed that 86% of world class organizations (as opposed to 26% of other organizations) think their sales managers spend adequate time with each individual member of their sales team during a typical month. That means there are a lot of companies out there that don’t provide the coaching sellers need to be successful.

This is where I can help, with over 40 years of business to business selling, including several awards and large account management, exposure to many world class sales training programs such as Professional Selling Skills® and Strategic Selling®. My passion and proven ability to bring out the best in individuals and organizations combined with my sales expertise is a winning formula for sales organization improvement.

A typical sales coaching consultation includes:

  • Thorough needs analysis of your sales organization’s performance, goals and strategy
  • Identification of the most important areas to address
  • Development of a comprehensive solution design and implementation plan

Several key metrics can be analysed and addressed, depending on what is most important to your organization:

  • Reducing rep ramp up time
  • Greater ROI on your sales rep development
  • Increasing quota attainment percentage
  • Improving win rates
  • Reducing  customer churn
  • Raising average deal size
  • Lead to opportunity conversion rate

Take your sales to the next level

Sales Coaching

  • Sales organization – Needs assessment
  • Sales training and coaching solution design
  • Identify sales impact evaluation criteria
  • Source assessment tools and training vendors
  • Working one-on-one with sales reps in the following types of coaching:
    • Skill and behaviour coaching
    • Account coaching
    • Lead and opportunity coaching
    • Funnel or pipeline coaching
    • Sales manager coaching
    • Field and phone coaching
    • Implement best practices of training and coaching process
  • "Peter has worked with our organization to implement a sales skill training program that focuses on the call planning process. The change in the way the team approaches sales calls has delivered greatly improved results. The focus on thinking before acting has paid off. Thanks for all the guidance and support."

    Tyler Coghill
    Senior Account Manager, Lion Rampant Imports
  • "During the start-up of my consulting business, Peter was instrumental in helping me focus my business offer and develop a marketing strategy. He listened carefully to my needs, asked great questions and coached me through best practices in generating potential clients. A strategy that I am still using! Thanks for your guidance and coaching Peter."

    Bruce Craig
    Participative Designs Inc.
  • "Having the 'sales conversation' was intimidating for me when I started up my consulting business. Peter coached me through a process that made sense. I still review my notes from his coaching before heading into those conversations. I feel more confident with a framework in mind. Thanks Peter!"

    Janet Holmes
    Janet Holmes Consulting
  • "I worked with Peter when he first made a career change to the Learning and Development arena. I saw how Peter adapted to the new environment and demonstrated his tremendous listening skills and desire to understand. It is both Peter’s curiosity and desire to make a real difference that is the foundation for his calling and excellence at coaching others. I have learnt so much from Peter and know that others will too."

    John Slater
    Senior Client Partner, Franklin Covey
  • "Peter’s consultative sales approach was instrumental in assisting our global workplace solutions organization in developing and implementing a ground-breaking Leadership Development Program. Peter’s strength is his extensive knowledge, solutions orientation and sincere commitment to our success was always his priority - I consider him to be a valued business partner and a true professional."

    Bonnie Lindsay
    Bonnie Lindsay Consulting (Leadership and Team Coaching)
  • "As a long-time professional trainer and coach, I have worked with many sales agents who want the very best training solution for their clients. Many are good, but Peter is truly in a class of his own. His ability to search out and clarify the real needs of an organization is second to none."

    Peter Barrow
    President, Petrona Associates
  • "Peter has the ability to listen to clients, ask probing questions, and fully understand their needs. Through understanding needs, he then offers useful advice and solutions. As a sales coach, he demonstrates these traits to coachees. I highly recommend Peter in the capacity of sales coach. He will help coachees deliver on business results."

    Brad Smith
    Senior Client Partner, Franklin Covey

About Peter

Before forming Peter Webb Sales Coaching, Peter was a successful account executive in the business to business sector. He serviced a diverse set of client organizations including automotive, manufacturing, industrial, distribution, insurance, healthcare, industrial automation, three levels of government and the nonprofit sector.

Throughout his career, Peter has been recognized for his sales performance with awards, travel, large account assignments and mentoring roles. In addition to Peter’s selling experience, he has a passion for people development. Over twenty years ago he made a career shift from industrial automation sales to corporate training sales. Peter continues to keep his selling skills sharp as a sales agent for a corporate training company and by being a sales-focused start-up mentor for Launchpad, Wilfrid Laurier’s business start-up incubator.

It is his knowing what it takes to sell, how to make corporate development deliver positive results, and his passion for one on one coaching and organizational growth that enables individuals and organizations become more successful.

Contact Peter

Call me or email me to book a 15 minute call to have an initial needs review.

Call: (905) 875-6515

View Peter on LinkedIn